13 . Marketing Specialist - Cleveland , Ohio 44128 TEMP  -  
 
           
Job Number: 69494 WVSG is looking for a Marketing Specialist for our client in Cleveland, OH
Posted on: 09/06/2013
Pay $: 12.00
       
     
 
    Category:     Contract  
 
    Description:    

Responsibilities:

  • Working as a team with webmaster 
  • Includes editing and updating website product information under direction of E-Marketing Manager
  • Includes working with marketing and web teams on keywords and other SEO activities to drive traffic to the website
  • Manage on-line library of information
  • List management o Involves data entry, lead management, and preparing mailing lists for direct mail and eblast activities
  • Designing flyers with desktop publishing software
  • Contributing to promotional campaigns including
  • Proactively search for new promotional items for future campaigns/tradeshow use
  • Communicate with customer service team on upcoming/new promotional programs
  • Determining ROI and identifying success rates of various campaigns
  • Assisting with eblast program
  • Consists of, graphic creation, copy writing/proofing, and sending of e-blasts to coordinate with new/ongoing campaigns under direction of E-Marketing Manager
  • Tracking ROI on marketing activities o Includes reporting on tradeshow leads, promotional quotes, electronic media ads, web, eblasts, and proactively updating the ROI charts on a monthly basis
  • Manage calendar of eblast activities, including monthly metrics
  • Conducting inventory management of all marketing materials
  • Assisting product managers with creation of sales tools, literature, distributor support, and promotion development. 
  • Special projects as assigned by product managers and management.
  • Literature and promotional material inventory, printing, ordering and fulfillment.
  • Various other marketing communication activities.
 
 
    Qualifications:    

Requirements:

  • Bachelor's Degree in Marketing, Business Administration, Communications, or Biology/Molecular Biology/Life Sciences
  • 0-2 years professional experience
  • Self-starter, able to work independently and in a team environment
  • Able to handle multiple tasks/priorities
  • Computer literacy
  • Basic HTML skills
  • Website administration experience
  • Desktop publishing software skills a plus, but not required
  • Excellent communication skills
  • Social media experience helpful but not required
 
 
    Contact:     Marcus Albury
390 Potrero Avenue
Sunnyvale ,  California    94085
(408) 735-1420
malbury@westvalley.com
 
 
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